SM Cinema reopens

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Bacolod movie enthusiasts are in for a treat with the recent opening of SM Cinema at SM City Bacolod, and movie enthusiasts are treated to new cinema experiences, exclusive screenings, and new ways to watch movies.

In the City of Smiles, SM Bacolod’s four theaters opened with action packed adventure blockbusters, namely The 355, the latest installment in both the Spider-Man and Fast and Furious sagas, The King’s Man, and Scream.

Selected cinemas have opened around the country since November 17, along with a new Cineplex at the newly-opened SM City Grand Central. SM Cinema Grand Central houses four state of the art cinemas and two Director’s Clubs that offer a premium movie experience, leather recliners, and a crystal-clear laser projection system.

As the pandemic increased in reach and strength in 2020, one of the industries set in prolonged shutdown were entertainment venues, like movie theaters. With the reopening, SM Cinema promises more good movies to come, and many more titles lined up for cinephiles.

Moviegoers can also book an entire theater for a change, through the “Book- a-Theater”, where one can reserve an exclusive cinema, perfect for a private movie screening by treating your family and friends to a truly movie theatre experience.

Even before its reopening, SM remains committed to the safety and wellbeing of the mallgoers. The Safety Seal certification will soon be awarded by the City of Bacolod, giving more confidence to movie fans to step into the theater.

SM Cinema, in partnership with Hygiea Innovations and Technology Inc., also installed MERV filters and air purifiers to ensure safe and clean cinema for everyone. Likewise, a health and safety officer is present at the screenings while movie theaters will be thoroughly cleaned and sanitized regularly. SM Cinema employees are also fully vaccinated and in the mandated safety gear.

For more information, check out SM Cinema at SM City Bacolod or visit www.smcinema.com for more details. | PR